Doug Bedell — March 29, 2017, 11:50 am

Attacked? Your Customers Will Have Concerns – So Apologize


So, what if you what if you get hit by a cyber attack that disables your service to customers for a while and might prompt concerns about their web security?

To the rescue comes LT PR in Portland, OR, with “5 Ways to Respond Like a PR Pro During a Data Breach or Cyberattack.” Now you’ve got social media to consider as a channel. Where might your customers be browsing? And, of course, they should be on the e-mail list that you maintain.

Above all, apologize for any inconvenience or anxiety the cyber breach may have caused your customers.

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